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Search Engine Optimization, Part 1

I was going to start the year with a series of blog posts on Search Engine Optimizations.  As I was getting ready to start, lo and behold, I receive a tweet from Episcopal Church Foundation Vital Practices about their latest post from one of my Episcopal Communicator buddies, Richelle Thompson.  The title is “Google: Your Way to the Top” and it covers this very topic!  Since there is no sense in reinventing the wheel and Richelle has done such a fine job, I will let her post speak for itself.

Check out this workshop

I received this invitation earlier today for a very interesting workshop in January.  It is called New Media Learning Day and will be at Emmanuel on Mercer Island on Saturday, January 21st.  The conference is on equipping churches and leaders to understand and use new media in ministry.  I looked at the different presentations and it looked very interesting.  I am planning on being there, and if you have an interest in this, I hope you will be too.

Social Media and a Safe Church

A number of people have asked me of late, “What is the social media policy for the diocese?”  That’s a good question.  We are working on one at the present time and it is a challenge and a balance between making it a living document/policy and not to go overboard with rules and “what ifs”.  Every organization has its own variants of policy and the church is no different.  Our social media policy may not work for, say Coca-Cola, and vice-versa.

Province III of the Episcopal Church have come up with something that is a good starting point for the church.  Building Faith, a blog moderated by Sharon Ely Pearson has a post that I offer as a beginning to that conversation called Social Media: Safe Church.  Check it out.

Facebook Settings…again

Well it appears that Facebook has changed some of its components once again which leads us to go back an re-evaluate how we want things seen and shared.  I am still trying to wade my way through all of this, but I have found 2 postings that I would like to share on this.  One is by Brian Solis, who wrote the social media book “Engage”.  His post has a telling title “Whoops, I didn’t mean for you to read this“.  The other is from mashable.com, a really great site for social media.  It is entitled “Facebook Users Beware: Facebook’s New Feature Could Embarrass You“.  Well worth reading and pondering.

Help, I’ve been hacked!

Phishing is the act of sending an email that falsely claims to be from a trusted source, in an effort to obtain your password, personal account information, or just money.  One that I have gotten a great deal of lately is the “I’m in Europe, my passport has been stolen and I need $xxx to pay my hotel bill” variant.   This was sent to me on several occasions by people I knew. Their email accounts had been compromised, and the phisher had sent the email to everyone in their address book.

Obviously, if you see something like this in your inbox, let your friend know his or her email account has been hacked. But don’t send any money.

Lastly, here are some things to do to help protect yourself from being a victim of this type of scam.

1.  Change your password on your email account regularly.
2.  Make sure your password is secure, with numbers and other special characters.
3.  Consider changing your email account if it has been hacked.
4.  Make sure you have anti-virus software on your computer and that it is up to date.  This is especially important with wireless connections.
5.  Don’t give out your email address and password to just anyone.
6.  Review your Facebook settings.  A great deal of information, including email address can be mined from unprotected accounts.
7.  If you are a victim of such an incident, change password immediately and notify the email provider involved.

How wired do you want to be?

For the last few months I have been wrestling with an idea that may or may not be ready for prime time.  I may be going out on a bit of a limb here, but I would like to talk about using technology as part of the liturgical service.  What I mean by this is the idea of using smartphones/iPads/Kindles for following along in the service.  It would seem to be the next logical progression in church digital communications. Continue reading How wired do you want to be?

Increasing traffic to your Facebook Site

With all of the other things on my plate, one thing that I need to tend to more is Facebook and using it support your mission in the world.  I found this link via @RevWeb and it has some good tips on how to make Facebook more effective for your church.  The site has an interesting title (KillerChurch) and some good information.  Here are some tips for making your church facebook page more engaging.  Enjoy!

Multiple Administrators?

I have started following #chsocm, a great little blog by Meredith Gould (@meredithgould).  She has a guest post by @penelopepiscopl (who has her own blog “One Cannot Have Too Large a Party“) on The Case for Multiple Admins.  In this post, she talks about the use of multiple administrators to do the social media work.   Having had that conversation myself on more than one occasion, I enjoyed the post.  Take a moment to check it out.

Comparing CMS, Part 2

A while back, I wrote a piece about Comparing Content Management Systems.  My colleague Kat Lehman in the Diocese of Bethlehem has found a nice link and a fairly comprehensive list of CMS options. She compiles a great little e-newsletter called IT@Diocesan House which I commend to you to check out.  Lots of good stuff.  To get on the list to receive this newsletter, you can contact her via email and follow her on Twitter @KatLehman.

 

 

Annoyance and a Friendly Warning

Just because I’m the IT guy doesn’t necessarily mean that I am immune from the mayhem of the outside world (aka the Internet).

I went to my blog late yesterday only to find out it had been hacked earlier in the day.  Not only that, but the same hacker did in two of our church websites as well.  Fortunately we had backups so we didn’t lose any data.  However, the attack did trash some of the SQL database, so I had to restore the website, then go in to the database and manually reset things so that I could have WordPress generate a new password.  I honestly do not see what possible enjoyment someone must get in making me spend the better part of my day resurrecting hacked websites.  Sigh….

Then adding insult to injury, yesterday I ended getting caught up in a domain slamming scheme.  Be very careful when you get unsolicited email telling you that your domain name is about to expire.  I will admit it looked legitimate and it had all the correct information.  Now the catch is to see if I can get the money back.

“Fool me once, shame on you, fool me twice, shame on me.”  You got me once, but not a second time.

So my friendly tips for the day are:

1)  Keep your backups current on your website.

2)  Update your WordPress sites regularly.

3)  Check through Google any unsolicited notifications of domain name expirations.  In particular, avoid Domain Registry of America.